Eric Zimmerman, Gamelab (USA)
Play as Research: the iterative design process


Design is a way to ask questions.

Design research, when it occurs through the practice of design itself, is a way to ask larger questions beyond the limited scope of a particular design problem. When design research is integrated into the design process, new and unexpected questions emerge directly from the act of design. One such research design methodology is the iterative design process - which has been central to three recent game projects with which I have been involved (SiSSYFiGHT 2000, LOOP, and LEGO Junkbot).


La recherche en design, quand elle se produit par la pratique du design même, constitue une façon de poser des questions qui dépassent la portée limitée d'un problème particulier de design. Quand la recherche en design est intégrée dans le processus de design, de nouvelles questions inattendues surgissent directement de l'acte de design. Une telle méthodologie de recherche en design est le processus itératif de design, qui a joué un rôle central dans trois récents projets de jeux au sein desquels j'ai été impliqué (SiSSYFiGHT 2000, LOOP et LEGO Junkbot).

Eric Zimmerman has been working in the game industry for more than twelve years. He is the co-founder and CEO of Gamelab (www.gamelab.com), a game development company based in New York City that focuses on experimental and innovative games. Gamelab creates and self-publishes award-winning singleplayer and multiplayer games that are distributed online, on mobile phones, and through retail, including the hit downloadable game Diner Dash. Pre-Gamelab titles include SiSSYFiGHT 2000 (www.sissyfight.com) and the PC title Gearheads. Eric has taught courses at Massachusetts Institute of Technology, New York University, and Parsons School of Design. He has lectured and published extensively about game design and game culture and is the co-author with Katie Salen of Rules of Play: Game Design Fundamentals (MIT Press, 2004) and The Game Design Reader: A Rules of Play Anthology (MIT Press, 2006), as well as the co-editor with Amy Scholder of RE:PLAY: Game Design and Game Culture (Peter Lang Press, 2004).

www.ericzimmerman.com